EasyBuy has appointed Vivek Nair as Vice President, strengthening its leadership team as the value fashion retailer accelerates expansion across India. In his new role, Vivek will focus on driving business growth, improving operational efficiency, and strengthening execution across EasyBuy’s retail network.
Vivek brings over two decades of experience in retail operations and business leadership. Prior to joining EasyBuy, he was associated with Reliance Retail, where he served as Business Head and Head of Operations, managing large-scale, multi-region retail operations. Earlier, he spent nearly 15 years at Shoppers Stop, holding several leadership roles including Zonal Business Head, Area Business Head, Unit Head, Retail Operations Manager, and Department Manager.
His appointment reflects EasyBuy’s emphasis on seasoned retail leadership as the company continues to scale its footprint and enhance operational excellence in India’s value fashion segment.

