Autodesk, a global leader in design and engineering software, has officially appointed Arpita Sengupta as its Director of Marketing for India. In this strategic leadership role, Sengupta will spearhead the company’s marketing function, driving growth ambitions and strengthening the brand’s footprint in the Indian market.
Sengupta joins Autodesk with an impressive career spanning over two decades of experience in marketing leadership, product marketing, sales enablement, market intelligence, and account management. Her extensive professional background includes working across India, Africa, and Australia, where she has built substantial expertise in navigating both local and global markets.
Prior to her appointment at Autodesk, Sengupta served as the Director and Head of Marketing and Communications for Red Hat India. During her tenure at Red Hat, she played a pivotal role in driving brand visibility and fostering customer engagement through strategic marketing and communication efforts.
In her new capacity, Sengupta will be responsible for leading Autodesk’s overall marketing initiatives in India, supporting the company’s mission to provide cutting-edge design and engineering software across key industries, including architecture, construction, manufacturing, and media.
