Toluna Expands Leadership Mandate for Regional Growth
Dixit Chanana has been appointed Managing Director – India & North Asia (Japan and Korea) at Toluna, expanding his leadership responsibilities across some of the region’s most important consumer insights markets.
The appointment of Dixit Chanana Toluna reflects the company’s continued focus on strengthening its presence across Asia while advancing innovation in consumer intelligence, market research, and insights-driven decision-making.
Expanded Leadership Across India, Japan and Korea
In his new role, Chanana will oversee business operations, growth strategy, client partnerships, and market expansion initiatives across India and North Asia, including Japan and Korea.
Prior to this appointment, he served as Managing Director, Toluna India, where he played a key role in strengthening the company’s market position and expanding its client relationships across sectors.
His elevation highlights Toluna’s confidence in his leadership as it continues to build a stronger presence across the Asia-Pacific consumer insights ecosystem.
More Than Two Decades in Market Research and Consumer Insights
Chanana brings over 25 years of experience across market research, consumer insights, business strategy, client consulting, and business development.
Before joining Toluna, he served as Vice President at Karvy Insights Limited, where he led client consulting, account management, business development, and strategic research initiatives.
His experience includes helping organizations transform data into actionable business insights while supporting growth and market positioning strategies.
Leadership Journey Across Research and Media Organizations
Earlier in his career, Chanana spent more than a decade with Kantar IMRB, where he held leadership roles across quantitative and qualitative research functions.
His work covered retail research, consumer behavior analysis, brand studies, and business intelligence programs for leading organizations across industries.
He also held business development and content-focused roles at ADI Media Pvt. Ltd., contributing to market analysis, industry research, and strategic business development initiatives.
Driving the Future of Consumer Intelligence
The appointment of Dixit Chanana Toluna comes at a time when organizations are increasingly relying on real-time consumer intelligence, advanced analytics, and AI-enabled insights to drive strategic decisions.
Industry experts believe his extensive experience across market research, consumer behavior, client consulting, and business leadership will help accelerate Toluna’s growth and strengthen its position across the India and North Asia markets.
