Zscaler has appointed Rakhilaa Rajasheker as Senior Marketing Manager, strengthening the company’s enterprise and cybersecurity marketing leadership across the APJ region.
Her appointment reflects Zscaler’s continued focus on strategic marketing, customer engagement, and brand expansion within the rapidly evolving cybersecurity and digital transformation ecosystem.
Extensive Experience Across Enterprise Technology Marketing
Rakhilaa Rajasheker brings extensive experience across strategic marketing, demand generation, account-based marketing, customer advocacy, and enterprise technology branding.
Over the years, she has worked across multiple areas including:
- Brand building
- Customer engagement
- Go-to-market strategy
- Thought leadership campaigns
- Demand generation
- Account-based marketing
- Customer advocacy
- Industry engagement initiatives
Her professional journey spans several leading enterprise technology and cybersecurity organizations.
Leadership Experience Across Redis and Enterprise Technology Firms
Before joining Zscaler, Rajasheker spent nearly five years at Redis, where she served as:
- Marketing Manager
- Field Marketing Manager
During her tenure, she focused on enterprise marketing initiatives and regional growth programs across India.
Earlier, she held marketing leadership and specialist roles at:
- EagleView
- Automation Anywhere
- Akamai Technologies
At Automation Anywhere, she contributed toward B2B marketing, go-to-market strategy, digital campaigns, customer engagement assets, and thought leadership programs.
During her long tenure at Akamai Technologies, she worked extensively on account-based marketing, customer advocacy, lead generation, churn analysis, and strategic customer engagement initiatives.
Strengthening Enterprise and Cybersecurity Brand Presence
The appointment comes at a time when enterprise technology and cybersecurity companies are increasingly prioritizing customer-centric marketing, regional brand engagement, and demand generation to support digital transformation initiatives.
Zscaler Senior Marketing Manager leadership is expected to contribute toward strengthening the company’s enterprise marketing initiatives, regional engagement strategies, and cybersecurity brand positioning across APJ markets.
