Google and Alphabet CEO Sundar Pichai visited the Bharat GI Coffee Lounge, organized by the Department for Promotion of Industry and Internal Trade (DPIIT), during the India AI Impact Summit 2026 at Bharat Mandapam, New Delhi. Savoring Malabar Arabica, he interacted with baristas and experienced India’s premium GI-tagged coffees, capturing the moment’s global appeal.
Delegates from Finland, France, Japan, Nigeria, Botswana, Lithuania, Kazakhstan, Poland, Germany, and others visited the Coffee Experience Centre, showing keen interest in India’s GI coffee heritage. A Finnish delegate praised the mellow, smooth flavor of Monsooned Malabar Arabica, highlighting its unique processing tradition and global distinction.
Union Minister of Commerce and Industry Piyush Goyal shared on X: “When @SundarPichai
drops by for a sip, you know it’s truly worth it! The world is raising a cup to Bharat GI Coffee at #IndiaAIImpactSummit2026. Bharat GI Coffee Lounge, Bharat Mandapam (Hall 14, First Floor)17–20 February.”
Union Minister of State Jitin Prasada visited the centre on Day 2, celebrating India’s
GI-registered coffees that preserve authenticity, empower communities, and gain worldwide recognition.
The Bharat GI Coffee showcase promotes India’s unique Geographical Indication products
under the national initiative ‘Bharat GI’—a unified IP brand with the tagline “A World
Exclusive.” DPIIT and Coffee Board offer immersive tasting of sustainably shade-grown,
selectively hand-picked, naturally sun-dried coffees at Hall 14, First Floor. Running alongside the summit (February 16–20), this highlights how GI tags protect
heritage, boost exports, and integrate cultural assets with modern tech events, drawing
international acclaim.

